Unlocking Asia Pacific Investment Prospects for Family Offices

June 2024

Rapid wealth creation and unprecedented intergenerational wealth transfer has led to a growing number of family offices around the world. Family offices have evolved significantly over time, adapting to changing macroeconomic, societal and technological landscapes with some becoming sophisticated organisations providing a holistic platform encompassing an array of financial and non-financial services. Given the changing needs and preferences of the affluent, the number of institutionalised family offices that manage and govern assets of families have come to the fore. Family offices are increasingly engaging in direct investing, alternative investing, impact investing alongside other endeavors extending beyond traditional investments.

Asia Pacific, as a dynamic and fast-growing region, offers a myriad of unique investment opportunities for family offices across the globe to expand, diversify and meet their family objectives. As a result, the region is also fast becoming a prime destination for family offices across the globe to set up in another part of the world. The region’s economy has grown significantly over the last few decades, with several countries experiencing rapid economic development, transformative technological advancement and swift urbanisation. As a powerhouse of the world’s economic growth, Asia Pacific is a crucial global hub of innovation, high-growth industries and new economies. The dynamic and fast-growing nature of Asia Pacific offers a myriad of unique investment opportunities for wealth owners across the globe. These favourable macroeconomic shifts in the region have created diversified exposure to different growth drivers with significant opportunities in private credit, private equity and venture capital, and infrastructure asset classes.

Contact us

Marie-Anne Kong

Hong Kong Asset and Wealth Management Leader, PwC Hong Kong

Tel: +[852] 2289 2707

David Brown

Asia Pacific Deals Leader, Global Corporate Finance Leader, Asia Pacific Private Equity and Sovereign Investment Fund Leader, PwC Hong Kong

Tel: +[852] 2289 2400

Rex Ho

Asia Pacific Financial Services Tax Leader, PwC Hong Kong

Tel: +[852] 2289 3026

Julie Chan

Partner, PwC Hong Kong

Tel: +[852] 2289 2432

Matthew Phillips

Mainland China and Hong Kong Financial Services Leader, PwC Hong Kong

Tel: +[852] 2289 2303

John Wong

China Family Business and Private Client Services Leader, PwC Hong Kong

Tel: +[852] 2289 1810

Agnes Wong

South Private Clients and Family Office Tax Leader, PwC Hong Kong

Tel: +[852] 2289 3816

Benson Wong

Entrepreneurial & Private Business Regional Lead Partner, PwC Hong Kong

Tel: +[852] 2289 1304

Benson Cheng

Partner, PwC Hong Kong

Tel: +[852] 2289 3128