Business contacts

Collection​ ​of​ personal information

PwC processes personal information about contacts (existing and potential PwC clients and individuals associated with them).

This includes name, employer name, title, phone number, email and other business contact details. In addition, we may record information about our interactions with contacts.


Use​ ​of​ ​personal information

Personal information relating to business contacts may be used for the following purposes:

Administering, managing and developing our businesses and services

This may include:

  • managing our relationship with clients;
  • developing our businesses and services (such as identifying client needs and improvements in service delivery and learning more about a client relationship opportunity);
  • analysing and evaluating the strength of interactions between PwC and a contact;
  • performing analytics, including producing metrics for PwC leadership, such as on trends, relationship maps, sales intelligence and progress against account business goals;
  • administering and managing IT systems, websites and applications; and
  • hosting or facilitating the hosting of events.
Providing information about PwC and our services
  • We use client business contact details to provide information that we think will be of interest about PwC and our services, in accordance with any permissions required by law. This may include industry updates and insights, other services that may be relevant to you, and invites to events.

Data retention

Personal information will be retained for as long as we have, or need to keep a record of, a relationship with a business contact, which is for the duration of our relationship with a contact or their organisation. Personal information may be held for longer periods where extended retention periods are required by law or regulation, or to establish, exercise or defend our legal rights. 

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