Carrie Yu

Partner, PwC Hong Kong

Carrie is an audit partner with PwC Hong Kong and has more than 25 years of professional experience in Hong Kong, Mainland China, the United Kingdom and Canada. She is responsible for coordinating practice strategy and service delivery for the retail and consumer sector in China and the Asia Pacific region. Her clients include international and domestic retail and consumer goods companies.

Carrie is a member of PwC’s Global Retail & Consumer Sector Council. She had also served as PwC’s Global Retail & Consumer Leader for four years and was previously a member of PwC’s Global Board. Carrie is a standing board member of the China Chain Store and Franchise Association (CCFA) and Vice Chairman of Bailian Group Shanghai Articles Council. In 2011, she was awarded the Chinese Top 100 Outstanding Female Entrepreneur.

Carrie frequently serves as a speaker at key international events. She had also represented PwC at the Governors Meetings of the World Economic Forum in Davos, Switzerland, for the food and beverage and retail and consumer industry. Her recently published thought leadership studies include "2012 Outlook for the Retail and Consumer Products Sector in Asia" and "2010 Financial Performance Study for Retailers in China", which was prepared in collaboration with the CCFA for China’s Ministry of Commerce.

Carrie is a member of the Institute of Chartered Accountants in England and Wales, Canadian Institute of Chartered Accountants and Hong Kong Institute of Certified Public Accountants.

Contact details

Tel: +[852] 2289 1386



  • Audit
  • Assurance and Business Advisory