The ability to innovate is key - innovative companies are creating new business models, forming new solutions and developing new products and services.


Enabling innovation

The ability to innovate is now a top priority for companies everywhere. The speed at which innovation occurs is accelerating, and consumers are hungry for the new products, services and experiences coming their way.

But the economic climate still presents considerable challenges. Most companies have seen their budgets squeezed as a result of cost pressures. And game-changing innovation isn’t safe; it requires vision, courage and long-term commitment.

The scope of innovation has also expanded. It’s no longer just a case of pushing products out of labs but, rather, of creating value for customers by personalising the entire customer experience. So forging an organisational culture that promotes innovation, getting closer to customers to find out what they really want and directing your innovation accordingly, is more important than ever.


How organisations can maximise and profit from technology investments

Since 2007, our Digital IQ research has examined how far organisations have come and what is needed to unlock value from the next generation of digital technologies. 

More from 2017 Digital IQ

What is the real value of AI for your business and how can you capitalise?

Artificial intelligence (AI) is a source of both huge excitement and apprehension. What are the real opportunities and threats for your business?

Drawing on a detailed analysis of the business impact of AI, we identify the most valuable commerical opening in you rmarket and how to take advantage of them.

More from our Global AI Study

Contact us

Yvonne Chan
Director, Marketing & Communications
Tel: +[852] 2289 8733

Follow us