PwC Automotive industry bluebook (2017 Edition)

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Aug 2017

China automotive market: Witnessing the transformation

From an industry-wide perspective, China’s auto market will experience an unprecedented transformation in the next few years. Given the support from Chinese government, the era of New Energy Vehicles has arrived, meanwhile, Connected Car, the more disruptive industry, is developing fast. So, it requires more technology innovation in the entire industry. On the other hand, Internet giants and other emerging players are actively entering the market, and they impose a great pressure and impact to traditional OEMs and dealers. Given this tide of the times, both traditional and new industry players need to grasp the consumer psychology and promote business fast and accurately.

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Wilson Liu
China Automotive Leader
Tel: +[86] (20) 3819 2278

Sophie Shen
Senior Manager
Tel: +[86] (21) 2323 5329

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