Scott Likens

New Services and Emerging Technologies Leader, US, China and Japan, PwC Hong Kong

Scott is a Partner in Hong Kong where he leads PwC's Emerging Technologies and New Services across mainland China, Hong Kong, Japan and the US for the Consulting practice. 

He has over 21 years of experience in emerging technologies including e-commerce, digital architecture, mobile technologies and social customer engagement. Scott has helped clients use technology to build a customer experience strategy and use customer analytics to enhance both digital and physical operations. He has applied his deep knowledge of Big Data and analytics to help clients across industries from insurance, transportation to financial services, leveraging advanced algorithms and predictive measures to generate business insights. Scott has worked with some of the biggest multi-national and local companies to transform their business using global digital trends with a local lens. 

Prior to coming to Hong Kong, Scott worked in the US leading PwC’s Emerging Technologies Group. 

Scott is a regular speaker at conferences across Asia Pacific on emerging technologies, including Blockchain applications and other disruptive technologies such as Artificial Intelligence and Robotics. Recent speaking engagements have included: The World Economic Forum, The AI Summit, Treasury Markets Association, Asia Securities Industry & Financial Markets Association, Hong Kong Federation of Youth Groups, Hong Kong Monetary Authority, Macquarie APAC Investors Conference and Hong Kong Securities and Investment Institute to name a few.