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 Entertainment and media companies face a collaboration imperative for the next five years.
- A "must have" handbook for the entertainment and media players in this region.
- In-depth forecasts and analyses of 15 major industry segments across five regions of the world: the United States, EMEA (Europe, Middle East, Africa), Asia Pacific, Latin America, and Canada.
What's new?
- Due to the rapid growth of the internet, internet access spending and internet advertising now occupy separate stand alone chapters.
- In-game advertising is now broken out as a separate line item in our coverage of the fast growing video game market.
- Mobile advertising, mobile television, and mobile Internet each now have distinct forecast and analyses.
- Full country breakouts for music downloaded over the internet and music downloaded to mobile phones.
- Business-to-business publishing is a new chapter this year, encompassing business information, directory advertising, trade magazines and professional books.
Outlook covers the following industry segments:
- Internet access spending: wired and mobile
- Internet advertising: wired and mobile
- Television subscriptions and license fees
- Television advertising
- Recorded music
- Filmed entertainment
- Video games
- Consumer magazine publishing
- Newspaper publishing
- Radio and out-of-home advertising
- Theme parks and amusement parks
- Casino and other regulated gaming
- Consumer and educational book publishing
- Business-to-business publishing
- Sports
Read the summary of tables and charts (pdf file, 312KB) for the information available in our Outlook.
Buy the book
For more information on how to purchase the Outlook, please visit our Global Entertainment & Media Outlook website.
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