Recent food scandals make it clear that food safety is a contentious and important issue that has not yet been adequately addressed in the industry. Strategy& has investigated which are the emphases already being set by the food and drinks manufacturers today, and has found that there are still a significant number of gaps.
Food processing companies have recognised how damaging it can be to neglect the safety of their products. However, they have not as yet clearly realised the opportunities that are open to them with appropriate investments in food safety. By exploiting leading technologies and open communication, they can profile themselves as committed companies on the side of the customer, acting responsibly and sustainably. Efficient and progressive food safety management that goes beyond working through the regulatory requirements calls for a comprehensive approach – prevention, monitoring, traceability and information.